```html New Community Aims to Empower Female Entrepreneurs: Toni Herrbach and Liz Saunders Launch "Type A"

Entrepreneurs Toni Herrbach and Liz Saunders are launching a new community, "Type A," designed to empower female founders and provide a supportive environment specifically tailored to their needs. The initiative aims to address the unique challenges women face in the business world, offering a space for collaboration, accountability, and personal growth.

Addressing a Perceived Gap in Entrepreneurial Support

The genesis of "Type A" stems from Herrbach and Saunders' experiences in various entrepreneurial communities and events. They observed a need for a space where women could freely share ideas, seek support, and hold each other accountable without the potential for gender-related biases or feeling out of place in male-dominated environments. The project is slated to launch later this year.

In a recent podcast episode, Herrbach discussed the motivation behind "Type A" with Steve Chou, highlighting the importance of creating one's own path when existing communities don't fully meet individual needs. "We just wanted to create a space where women felt like they could share ideas, be held accountable, set goals," Herrbach explained.

Leveraging AI for Strategic Planning

Herrbach revealed that they are using AI tools like ChatGPT to refine their business strategy and content creation. By inputting their initial ideas and target audience, they've been able to generate content pillars and a framework for engaging videos and resources. This approach allows them to focus on creating valuable content aligned with the specific needs of female founders.

The AI-generated pillars include: Mindset and Personal Growth, Goal Setting and Productivity, Business Strategy (specifically for female founders), Fulfillment (life balance), and personal stories/behind-the-scenes content. The use of AI in this context is not to replace human creativity but to enhance strategic organization and idea generation.

Expert Perspective: The Importance of Gender-Specific Support

Dr. Emily Carter, a professor of entrepreneurship and gender studies at the University of California, Berkeley, emphasizes the significance of initiatives like "Type A." "While general entrepreneurship resources are valuable, women often face unique obstacles, including access to funding, societal expectations, and balancing family responsibilities," Dr. Carter explains. "A community that directly addresses these challenges can provide invaluable support and mentorship, fostering a more level playing field."

Historical Context: Women in Entrepreneurship

Historically, women have been underrepresented in entrepreneurship, facing systemic barriers and biases. While progress has been made in recent decades, disparities persist. According to a 2023 report by the National Women's Business Council, women-owned businesses still receive a smaller percentage of venture capital funding compared to their male counterparts. This underscores the need for targeted support and resources to empower female entrepreneurs.

The Role of Masterminds and Community

"Type A" aims to be more than just a mastermind group; it aspires to be a comprehensive community. Masterminds will be a component, but the focus is on building a network where women can connect, collaborate, and learn from each other's experiences.

Chou questioned the need for a female-only group, prompting Herrbach to articulate the desire to create a space free from potential gender-related biases. Chou also touched on a possible advantage men have in their business from their wives, and the support women may not receive.

Sponsor Acknowledgements and Resources

The podcast episode also highlighted key sponsors and resources for entrepreneurs:

SellersSummit.com: An e-commerce conference focused on tactical strategies for online sellers. The 2026 event is scheduled for April 21st-23rd in Fort Lauderdale, Florida. The Family First Entrepreneur: Steve Chou's Wall Street Journal bestselling book, offering bonus resources for readers.

Interested individuals are encouraged to explore these resources and consider joining the "Type A" community when it launches later this year. The initiative represents a significant step towards fostering a more inclusive and supportive entrepreneurial ecosystem for women. ```